The three Super Bowl winners featured in this “Taste the Victory with Frito-Lay!” ad may look familiar even to viewers who don’t know about their respective NFL careers thanks to each athlete’s prolific advertising work.
Marshawn Lynch is a semi-frequent Frito-Lay spokesperson, previously appearing in an annual ad campaign from 2020 to 2022 revolving around football-themed parodies of the “‘Twas the Night Before Christmas” poem. The 2020 edition even co-stars Rob Gronkowski. Lynch is also a film and TV actor, appearing in shows like “Brooklyn Nine-Nine” and “Westworld.” He plays a key role in “Bottoms,” one of 2023’s funniest comedy movies.
Meanwhile, the 2024 Super Bowl spot is Gronkowski’s second Frito-Lay ad, following his prior collaboration with Lynch. He’s also headed campaigns for Subway, USAA, and Tide. Additionally, he starred in a FanDuel ad that can be counted among the best Super Bowl 2023 commercials. Finally, Troy Polamalu’s advertising history consists almost entirely of Head & Shoulders spots highlighting his impressive hairdo.
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